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BRANDING + VISUAL IDENTITY

Your brand deserves to stand out.

I specialize in crafting unique branding and visual identities that capture your business's essence and resonate with your audience. Whether you need a stunning logo, cohesive brand colours, or professional designs that reflect your values, I deliver results that transform your business.

REACH YOUR GOALS

Choose a plan that's right for you.

Whether you’re building a new brand or looking to grow an existing one, elevate your brand with creative design packages tailored to your business needs.

SMALL BUSINESS START-UP

Spark Starter Package

Kick-start your branding.

• 2 brand moodboards
• 3 logo design concepts 
• Colour palette
• Fonts
• Mini brand guide
• Brand delivery guide
• Logo files in various formats

Glow Up

Package

ELEVATE YOUR BUSINESS

Make an impact and take your brand to the next level.

Everything from the
Spark Starter Package PLUS:
• 6+ logo design concepts
• Full Brand Guide
• 2+ brand patterns
• 10 social media posts
• 5 Instagram highlight icons
• Business card design

POWERHOUSE

Unleash your Business

Get unlimited designs with a single subscription.

• One request at a time
• Average 1-3 days delivery
• Unlimited Brands
• Unlimited Requests
• Pause or cancel anytime
• Access to 30+ design services

 

Don't need a plan, only a few services?

Let's break down what's included in a branding package:

I craft unique, professional logos tailored to your business values and target audience. From clean and minimalist designs to bold and impactful, I ensure your logo communicates your brand's essence while standing out in a crowded market.

Logo Design

The cornerstone of your brand's identity.

I also offer custom package add-ons since every business is unique.

email signatures
packaging
stationery

Reach your goals with my simple guided process.
Here's what to expect:

DISCOVERY

1

To begin, you'll complete a brand questionnaire about your business, including your mission statement, goals, and design preferences.

BRAND QUESTIONNAIRE

DESIGN

4

Using the gathered information, I develop logo concepts as well as your visual identity, including any graphic elements.

LOGO & VISUAL IDENTITY

RESEARCH

2

After receiving a 50% payment, I start the research phase by analyzing your target audience and competitors.

PAYMENT & ANALYSIS

FEEDBACK

5

You'll receive a presentation of your new brand for review. I'll refine your logo and branding until you are satisfied.

PRESENTATION

CREATIVE DIRECTION

3

I begin brainstorming and creating moodboards aligned with your brand goals. Once approved, I move on to the design stage.

MOODBOARDS

DELIVERY

6

A comprehensive brand delivery guide will be prepared, providing you with detailed instructions on how to access and use your files.

PAYMENT & DELIVERY
BENEFITS

Professional branding and visual identity can benefit your business in many ways:

  • A polished brand makes your business appear more reliable and professional, which builds trust with potential customers.

  • A strong visual identity ensures your business stands out in a crowded market, making it easier for customers to remember you, leaving a lasting impression, and encouraging customer loyalty.

  • Branding tailored to your ideal client helps draw in the audience you want to serve most.

  • Strong branding elevates the perceived quality of your products or services, allowing you to command higher prices.

  • A well-crafted brand resonates emotionally with your audience, fostering loyalty and long-term relationships.

  • A cohesive and professional visual identity eliminates confusion and reassures customers of your legitimacy.

Cheerful marketing people brainstorming

Cathy delivered options that were exactly what our business needed and more. We hired her to design our website after finalizing the logo and new branding colours. We are so impressed with the detail and design of everything she has created for us. Our website and branding are better than we could have imagined, and we will certainly be working with Cathy again on future projects.

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