Photojournalism Campaign

Role: Art Direction

Industry: News Media

Developed: Print / Digital / Social

June 2019 Postmedia announced the launch of a new brand campaign running in 15 daily broadsheet newspapers as well as Sun and The Province tabloid newspapers. Creative elements were also designed for web and social platforms. The campaign features compelling news photos from Postmedia’s award-winning team of photojournalists. 

“This campaign underscores the fact that a great picture can tell an entire story, ask an important question or demand immediate action all in one captured moment. Our talented photojournalists shine in this new initiative that invites readers to connect with stories from communities across Canada.”
– Lucinda Chodan, Senior Vice President of Editorial

Each image featured in the campaign has been locally selected for its significance, impact and beauty.